Adam James performs at Cathy Freeman Initiative Launch

3 May, 2010

FOR IMMEDIATE RELEASE
Monday 3rd May 2010

ADAM JAMES PERFORMS AT CATHY FREEMAN INITIATIVE LAUNCH
Rising country artist, Adam James, today performed at The Catherine Freeman Foundation’s launch for it’s new initiative at Olympic Park in Sydney, The Champion of Hope Fun Run, to encourage Australian school students to run in the name of Indigenous education and well-being.
The Champion of Hope Fun Run will raise awareness and funds for the Foundation’s education and well-being programs for Indigenous children on Palm Island, Queensland, and aims to highlight the importance of positive healthy lifestyles among Indigenous Australians.

Adam, an Indigenous Country singer and television host, comes to the CFF with a wealth of musical and Indigenous community knowledge. Born to an Indigenous family in North Stradbroke Island, he also has family connections with Palm Island and similarly understands the issues facing isolation and one of the most disadvantaged communities in Australia. Adam was approached by the Foundation to use his song, “Children of The Sunrise”, as the initiative’s theme and also invited him to be a Champion of Hope Ambassador – a role which Adam accepted with great pride. “Working closely with the Cathy Freeman Foundation allows me to further develop my connection with young people and champion hope and opportunity in the community of Palm Island”, says Adam.

The Champion of Hope Fun Run coincides with the ten year anniversary of Cathy’s Olympic win in 2000. It will see Australian schools follow in Cathy’s footsteps by holding their own 400 meter run on October 18-22, 2010. Schools can register for free via the CFF website -www.catherinefreemanfoundation.com or by completing a Champion of Hope Fun Run registration form which will be distributed to schools in late May. As well as helping Palm Islanders, one lucky school will also win a personal visit from Cathy. “We hope the Champion of Hope Fun Run will encourage students to consider the challenges their Indigenous peers face and help create a way for the Palm Island kids to ‘have a go’ and develop their self esteem,” Cathy said.

Cathy concluded, “We hope the fun run will help the kids of Palm Island by actively involving children from around the country to help raise awareness and new opportunities for young Indigenous Australians.”

ENDS

The Catherine Freeman Foundation is a not-for-profit organisation which aims to create pathways to a brighter future for indigenous children. The Catherine Freeman Foundation works in partnership with community organisations, businesses, schools and other philanthropists in facilitating educational opportunities for young indigenous girls.

Adam James is an Indigenous singer/songwriter from Queensland. His debut album, “Messages & Memories”, earned rave reviews and his new album, “Children of The Sunrise” will be released in June 2010. The album’s first single, “Freedom Now Begins”, is at radio now. Adam will also be a special guest on ABC Radio’s “Saturday Night Country” with Felicity Urquart this Saturday.
For interviews with Adam James, please contact Karen Waters at Red Rebel Music on 0418 614 359.

Comments (2)

2 Comments »

If only more than 83 people could read about this..

Comment by Quincy Donahue — 31 May, 2010 @ 11:39 am
Really decent post… I love it. Keep ‘em coming…

Comment by Jim M. — 31 May, 2010 @ 1:24 pm